The numbers from the 2012 National High School Finals Rodeo are in. The study, conducted by Dr. Gerald L Grotta of Grotta Marketing Research, indicated that during the eleven days of the National High School Finals Rodeo at the Sweetwater Events Complex in Rock Springs,, $7,534,345 was spent in the community by those people attending the event. Over the eleven days, 12,755 unique visitors attended the National High School Finals Rodeo (NHSFR) for a total of 84,395 visitor days, resulting in 6,941 hotel/motel room nights.
June 19, 2013
